01Introduction

Zumedha Equity Research (“Zumedha”, “we”, “us”, “our”) respects your privacy and is committed to protecting the personal data of visitors and users of zumedha.com (the “Website”). This Privacy Policy explains what information we collect, how we use it, and the choices and rights available to you, in accordance with the Digital Personal Data Protection Act, 2023 (“DPDP Act”), the Information Technology Act, 2000, and applicable rules made thereunder.

By using the Website, you consent to the practices described in this Policy. If you do not agree, please discontinue use of the Website.

02Information We Collect

We do not knowingly collect sensitive personal data such as financial account numbers, PAN, Aadhaar, or trading credentials through the Website. Please do not submit such information through any contact form or comment field.

03How We Use Your Information

• To operate, maintain, and improve the Website and its content;
• To send newsletters, research updates, or notifications you have opted into;
• To respond to enquiries, feedback, or support requests;
• To understand aggregate usage patterns and improve site performance;
• To detect, prevent, and address technical or security issues;
• To comply with applicable legal and regulatory obligations.

We do not use personal information collected through the Website to generate or personalise investment recommendations for you.

04Legal Basis & Consent

We process your personal data on the basis of your consent, which you provide when submitting information through forms on the Website, or where processing is necessary for a legitimate purpose recognised under the DPDP Act, such as responding to a request you have initiated. You may withdraw consent at any time by contacting us, as described in Section 13, though this will not affect the lawfulness of processing carried out before withdrawal.

05Cookies & Tracking

The Website uses cookies and similar technologies to remember preferences, understand how visitors use the site, and improve functionality. This may include analytics services that collect anonymised or pseudonymised usage data.

06Sharing & Disclosure

We do not sell personal data. We may share information in the following limited circumstances:

• With service providers who support Website hosting, email delivery, or analytics, under confidentiality obligations;
• Where required to comply with a legal obligation, court order, or governmental request;
• To protect the rights, property, or safety of Zumedha, our users, or the public;
• In connection with a business transition, such as a merger or transfer of assets, subject to equivalent privacy protections.

07Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this Policy, or as required by applicable law. Newsletter and contact-form data is retained until you withdraw consent or request deletion; usage analytics may be retained in aggregated or anonymised form for longer periods.

08Data Security

We implement reasonable technical and organisational measures — including access controls and secure hosting practices — to protect personal data against unauthorised access, alteration, disclosure, or destruction. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

09Your Rights as a Data Principal

Under the DPDP Act, 2023, you have the following rights in relation to your personal data:

To exercise any of these rights, please contact us using the details in Section 13. We will respond within a reasonable timeframe as required under applicable law.

10Children’s Privacy

The Website is not directed at individuals under the age of 18, and we do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us so we can take appropriate action, including deletion of such data.

11International Users

The Website is intended primarily for users in India. If you access the Website from outside India, you do so on your own initiative and are responsible for compliance with local laws, to the extent applicable.

12Changes to this Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. Material changes will be indicated by updating the “Effective Date” at the top of this page. We encourage you to review this Policy periodically.

13Grievance Officer & Contact

In accordance with the Information Technology Act, 2000 and rules made thereunder, and the DPDP Act, 2023, queries, complaints, or requests relating to this Privacy Policy or your personal data may be directed to our Grievance Officer.